Rhetoric Assignment Beyonce Heat Ad & Thesis Statement

This ad ingeniously puts most focus on its famous celebrity endorser, Beyonce, targeting to most women the idea that true beauty and success will ultimately be achieved with the use of this product.

 

The Pringles Hot and Spicy Print Ad Thesis Statement

The Pringles Hot and Spicy print ad uses an image of a well dressed guy blowing up a hot air balloon with his fiery breath in order to show the extent of how hot and spicy the Pringles are.

The Listerine Mouthwash Print Ad Thesis Statement

The Listerine Mouthwash print ad convinces its audience that without the use of Listerine Mouthwash people will keep their distance from you, even at a church sermon.

The Glassex Print Ad Thesis Statement

The Glassex print ad uses an image of a magician performing an unimaginably stunning trick in order to project the idea that Glassex allows you to clearly see the unimaginable.

Everyday Rhetorical Uses

Everyday I pass ads, posters, flyers, movies, and commercials without truly understanding the purpose behind them, to persuade. Employers and sellers of any products constantly use any form of advertisement rhetorically, just to get what they want from their consumers. Driving to class I bypass many billboards either advertising a particular product or a company, but really they are just showing how they compare to their competitors and persuading their consumers. As I drive pass grocery stores I see ads advertising their sales going on for that week, in a direct attempt to take an advantage on those driving past their store. On my walk to class I notice many Clemson flyers, posters, and ads persuading either the Clemson students to get involved in the particular activity or non-Clemson students to realize what all we have to offer with hope that they will apply. Unbeknownst to many people we go by many rhetorically used ads each day, used primarily in an attempt for the seller to get what they want from the consumer. Every time I pass a billboard advertising an item or company that I'd be interested in, or bypassing a grocery store and seeing a particular item that I could use, on sale, or even if i notice an ad at Clemson of an activity I'd like to be a part of, then I'm going to automatically want to acquire it, which is the real purpose behind all of these sellers. The attempts on me to buy these items or participate in these activities obviously makes me vulnerable and that is just the way the sellers like it. It also makes me much more aware now and even a little concerned about how these places are quick about taking advantage of you and a situation that will ultimately work out in their favor.